Choosing the right insurance broker is crucial for getting the best coverage at competitive prices. The right professional can be your advocate and advisor for all insurance matters.
What to Look for in a Broker
Industry Experience
Seek brokers with experience in your industry:
- Understanding of industry-specific risks
- Knowledge of specialized coverages
- Relationships with appropriate carriers
- Track record with similar businesses
Licensing and Credentials
Verify professional qualifications:
- State insurance license verification
- Professional designations (CIC, CPCU, ARM)
- Continuing education compliance
- Clean regulatory record
Services Beyond Sales
The best brokers provide value-added services:
- Risk management consultation
- Claims assistance and advocacy
- Regular policy reviews
- Employee training on insurance matters
Questions to Ask Potential Brokers
- How many carriers do they work with?
- What is their claims support process?
- Can they provide client references?
- How do they handle policy renewals?